CAN 2025: a historic record of 6 billion digital views

Kinshasa, January 28^th, 2026 (CPA).– The Confederation of African Football (CAF) has announced a record 6 billion cumulative digital views on social media during the 2025 African Cup of Nations (CAN) football tournament, held from December 21^st to January 18^th, 2026, in Morocco, according to the website of this continental sports body. ‘The 2025 Africa Cup of Nations (CAN) in Morocco has made history by setting an unprecedented record with 6 billion cumulative digital views on social media throughout the competition,’ it is read. According to the source, which has become the most watched continental football competition in the world, CAN Morocco 2025 has generated 5.2 billion video views, confirming the growing influence of the tournament and the exceptional enthusiasm of African fans.  According to the CAF website, this remarkable growth is due in particular to the strong mobilisation of the African diaspora, thanks to which CAF has reached millions of new audiences internationally. This historic milestone has placed the flagship event of African football at the top of global digital engagement, ahead of all other comparable continental competitions. ‘Spectacular goals, emotional decisive moments, behind-the-scenes access and fan reactions: content from the 2025 Africa Cup of Nations in Morocco circulated at remarkable speed, crossing borders, languages and cultures, and confirming the tournament’s status as a global sporting event.’ The success of the competition, the website has indicated, is primarily based on the involvement of fans. No fewer than 285 million interactions have been recorded, illustrating an unprecedented level of engagement and attachment. TikTok has established itself as the heart of the tournament’s digital momentum. More than a million videos made by fans under the hash tag #TotalEnergiesAFCON2025 have transformed the competition into a true cultural phenomenon, far beyond the pitch. Original goal celebrations, tactical analyses, humour, music and clothing inspired by the AFCON: the supporters have recounted the tournament in their own way, in real time. This wealth of content has made it possible to reach younger and more diverse audiences, giving African football unprecedented visibility. The digital success of CAN 2025 has been illustrated by CAF’s on-going commitment to innovation, connecting with fans and international outreach. With record numbers and a dynamic digital community, the tournament has set a new benchmark in how African football is experienced, shared and celebrated around the world. ACP/